一次宣戰兩大巨頭!遊戲商 Epic 上法院告 - 股票
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By Jessica
at 2020-08-14T11:53
at 2020-08-14T11:53
Table of Contents
1.原文連結:
https://3c.ltn.com.tw/news/41334
2.原文內容:
一次宣戰兩大巨頭!遊戲商 Epic 上法院告 Google、蘋果壟斷
以《要塞英雄》(Fortnite)成名的遊戲開發商 Epic Games 一向對於 Google Play
Store、蘋果 App Store、Steam 等平台抽成機制十分不滿,高層曾多次嗆聲,這一次更
是直接正面挑戰兩大科技強權,直接於繞過平台端的收費機制、避開抽成,結果 iOS 與
Android 版本遊戲直接遭到下架,也讓 Epic 告上法院。
倘若開發者想將遊戲、App 上架 Play Store 或者 App Store,就得同意使用平台端的付
費機制,其中自然包含抽成,通常每一筆交易都會收取 30% 的費用,對於依靠遊戲虛寶
、點數生存的開發商,是非常沈重的財務損失,過高的抽成稅收也是導致 Google、蘋果
被質疑壟斷的原因之一。
外媒《The Verge》報導,近期 Epic 大膽宣戰直接將《要塞英雄》內的 V-Bucks 虛擬貨
幣改為「直接購買」,繞過 Play Store、App Store 兩大平台的收費系統,聲稱能省下
20% 的費用,並將回饋給玩家。此舉違反 Google 與蘋果的規範,導致稍早《要塞英雄》
遭到兩大平台下架。
為此 Epic 先後向蘋果、Google 提告,聲稱兩者有壟斷行為,主張並非要尋求金錢賠償
,而是希望停止壟斷行為、要求公平競爭。表明 Android 雖然名義上開放,卻因
Google 設立技術、合約堡壘,讓 App 接觸消費者的管道受限,使 Play Store 成為
Android 不可缺少的應用商城,針對蘋果則認為,iOS 完全限制 App Store 以外的競爭
方式。
Epic 顯然有備而來,不僅在法律文件以 Google 公司的座右銘「Don’t Be Evil」,認
為 Google 早已經把這句話放置於身後,反而以自身規模開始進行壟斷,還製作了一支模
仿蘋果經典 Macintosh 電腦的廣告,嘲諷壟斷行為。
據悉,雖然 Epic 看似十分強硬,卻也仍與 Google 與蘋果持續商討,如何讓《要塞英雄
》重回應用商城。
3.心得/評論:
歐盟現在在對美國一些大公司開刀
前陣子微軟總裁也支持歐盟調查Apple、Google的商店壟斷
現在EPIC也跳出來參一腳了
而EPIC一般都認為他背後是騰訊
那中國或其他勢力也會接著來參加這場盛宴嗎?
--
Tags:
股票
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