請問機票的訂價法則 - 經濟

By Mia
at 2013-08-05T00:01
at 2013-08-05T00:01
Table of Contents
之前跟同學討論到機票的訂價法則
通常越早訂越便宜,越晚訂越貴這應該是考慮到消費者的需求彈性大小
所相對應出來的定價策略吧? 如果是這樣應該判定為第三級差別取價
但同學的說法是說,機票的價格是因針對消費者對該機票的邊際效益,
來設計出賺取最大消費者剩餘的第一級差別定價法
現在非常的困惑....
請大家幫我解答一下,感激不盡~
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