拉貨急凍 蘋果供應鏈營運冷 - 股票

By Dora
at 2018-02-03T11:52
at 2018-02-03T11:52
Table of Contents
1.原文連結:
https://udn.com/news/story/7251/2965425?from=udn-catebreaknews_ch2
2.原文內容:
拉貨急凍 蘋果供應鏈營運冷
2018-02-03 01:09經濟日報 記者曾仁凱/台北報導
蘋果財報出爐,保守預估本季營收介於600億至620億美元,比上季大跌三成,也低於市場
預期的657.3億美元。 蘋果拉貨急凍、加上季節效應,以鴻海、大立光為首的「蘋果鏈」
本季營運恐怕有點冷。
蘋果執行長庫克避談對銷售量展望,強調將側重非手機以外產品營收,市場對iPhone銷售
量仍有隱憂。
法人分析,iPhone的平均售價拉高屬於「質」的提升,最大受惠者是蘋果本身,蘋果供應
鏈受惠有限。倒是在「量」的部分,蘋果iPhone X不論上季銷售量、或是本季營運展望,
雙雙低於預期,證實外界對於iPhone X銷售不佳的擔慮,國內「蘋概股」去年第4季重要
指標股如大立光、台積電已經紛紛提出警訊。
3.心得/評論:
蘋果大GG
GG大蘋概
通通GG
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