史上最快紀錄!富邦Costco聯名卡 上市百 - 信用卡
By Aaliyah
at 2023-05-24T19:33
at 2023-05-24T19:33
Table of Contents
1.媒體來源
udn
2.完整新聞標題
史上最快紀錄!富邦Costco聯名卡 上市百日破百萬卡
3.完整新聞內文
2023/05/23 17:18:40
經濟日報 記者陳美君/台北即時報導
美式量販賣場Costco好市多備受消費者喜愛,在深厚會員基礎加持下,富邦Costco聯名卡
今年2月剛上市就人氣飆升,台北富邦銀行今(23)日宣布,富邦Costco聯名卡已正式發
行破百萬卡,而在上市第112天就突破百萬卡量,也創下台灣信用卡史上最快破百萬卡記
錄,北富銀指出,自8月8日起開放在好市多刷卡就能立刻銜接使用,還能提早享有各通路
優惠活動。
北富銀與好市多均可現場辦卡 亦提供線上申辦
目前北富銀在各地分行及全台Costco好市多賣場均提供現場辦卡服務,會員到賣場消費時
,只要順便帶上身分證及手邊最新的財力證明,例如扣繳憑單、所得稅通知書/申報書、
房屋/地價稅單、薪資單、存摺及健保快易通APP的投保紀錄截圖均可做為財力證明,即可
輕鬆完成申辦。
如果沒時間到實體通路申辦,Costco及北富銀的官網、App和北富銀LINE官方帳號亦提供
便捷的線上申辦功能,民眾可隨時隨地一指完成。截至4月底,透過數位通路申辦富邦
Costco聯名卡的比例已占整體申辦量達9成,申辦後更有高達八成卡友繼續使用北富銀網
行銀及LINE官方帳號等數位平台來接收消費通知、查閱帳單和進行繳費,也代表卡友對北
富銀數位服務的肯定。
上市即引發申辦熱潮 發卡量快速成長
北富銀表示,富邦Costco聯名卡一上市就引發申辦熱潮,一方面是提供較前一代聯名卡高
一倍的店內消費回饋權益,會員換卡意願高,不少卡友覺得既然都要辦,不如提早行動還
能享受早鳥回饋;另一方面,為強化用卡體驗,富邦Costco聯名卡自上市起就推出相當豐
富的精選通路優惠,例如因應疫後旅遊需求復甦,在2月到4月期間提供精選旅行社或航空
公司消費5%回饋,購買高鐵票也有最高12%回饋,大幅拓展卡片使用場景,不僅贏得既有
會員的好評,更吸引不少尚未加入好市多會員的民眾同步辦卡及入會。
觀察富邦Costco聯名卡近三個月簽帳狀況,消費筆數及簽帳金額都因應發卡量有快速成長
,平均每月可創下高達超過三倍以上的成長。從消費類型來看,截至4月底,飯店住宿餐
飲、旅遊、交通加油等與旅遊出行相關的消費居大宗,約占整體簽帳金額四成左右,百貨
、超市賣場及一般購物約占近三成。
慶祝發卡破百萬,富邦Costco聯名卡自本月起展開一系列回饋活動,要讓卡友初夏樂開懷
。在消費回饋上,5/1至7/31期間持富邦Costco聯名卡於foodpanda、Uber Eats、foodomo
、inline等精選外送平台不限金額消費,或在星巴克、寶雅、LINE TAXI等精選通路以
LINE Pay綁卡支付,均享最高5%好多金回饋。
4.心得
真的太誇張了~~~~ 才上市112天 竟然就突破百萬~~史上最快!!!
美式賣場 加上超扯的優惠 大家都樂開懷 難怪大家都人手一張
5.完整新聞連結 (或短網址)
https://money.udn.com/money/story/5613/7185087
--
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信用卡
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