LINE Pay卡趴兔!中信銀攜手JCB再發新卡 - 信用卡
By Daniel
at 2018-05-26T10:19
at 2018-05-26T10:19
Table of Contents
最快今年第3季底前,中國信託商銀將攜手國際
發卡組織JCB,再發行第二張LINE Pay信用卡。據透
露,中信銀仍會維持LINE Pay回饋2%的「基本盤」,
但不同國際組織給的加碼優惠,將會與第一張
LINE Pay的VISA卡,互別苗頭。
目前LINE Pay卡位居中信銀第一大主力信用卡,
發卡量破百萬張。目前LINE Pay是和國際組織VISA、
中信銀合作發行。
據透露,中信銀已經確定和JCB攜手合作發行第
二張LINE Pay卡,因JCB卡,過去多著重在機場接送
優惠、及日本行的高回饋,對日本迷來說,可望是
一張赴日旅遊的首選卡片。
例如目前JCB國際組織就有提供台灣虎航的購票
優惠,只要持JCB卡買日本航線來回機票,就可享1
人9折,2人以上85折的購票優惠,且機場接送,只要
刷機票或團費3萬元以上,就可免費享一次接或送的
服務。
此舉對中信銀來說,僅是多一個國際品牌的
LINE Pay卡,仍是主導發卡者;日前中信銀總經理陳
佳文也證實,中信銀LINE Pay卡,短期內不可能讓其
他銀行發第二張聯名卡,因為回饋客戶超過2%,「但
我們收入不到2%,投入資源很多」。
陳佳文表示,中信銀和LINE應是市場最強組合,
目前已有150萬卡客戶,每天破4000張卡,今年卡量
應會破200萬張。
據透露,雖LINE Pay和中信銀並沒有簽「獨家約
」,等於LINE Pay可以再市場上,和其他銀行發行第
二張聯名卡,但中信銀和LINE Pay堅持,「10年內」
都只有中國信託商銀可以發卡。
銀行主管說,LINE Pay在台首發信用卡,用3%
LINE Point高回饋打響了第一炮,更一舉讓中信銀在
去年繳稅季,衝出單月破500億元的史上新高刷卡量,
讓不少銀行也想擠入LINE Pay大門。
來源:
蘋果日報 出版時間:2018/05/26 06:33 (廖珮君/台北報導)
https://tw.finance.appledaily.com/realtime/20180526/1356409
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