2月新車銷售2.73萬台 超預期 - 股票
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By Isla
at 2020-03-02T15:57
at 2020-03-02T15:57
Table of Contents
1.原文連結:https://money.udn.com/money/story/5612/4382944
2.原文內容:
2月新車銷售2.73萬台 超預期
國內新車2月銷售出爐,總體市場達2.73萬台,比市場原先預估2.2萬台來得好,比去(2019
)年同期成長39%。部分消費者覺得在疫情期間,坐自家的車子比去擠公車、捷運還安心,
明顯提高購車意願;和泰車(2207)代理的TOYOTA及LEXUS銷售達8,724台,年增率達55%。
2月銷售表現最好的還是和泰車代理的雙品牌TOYOTA及LEXUS表現很出色,單月總銷售量為
8,724台,市占率為31.9%,年增率為55%;中華車商用車持續熱銷,2月銷售排名第二,銷售
台數為3,161台,市占率11.6%,年增率22%;裕日車銷售也很亮麗,旗下代理的NISSAN及
INFINITI銷售台數也比預期好達到2,064台,年增率18%。
2月新車銷售比市場預期還好,主要原因有二:比較基期是去年同月遇到農曆過年期間及消
費者現在購車速度加快。原本看車的人數減少,業者以為會影響到新車銷售;結果反而看車
的人決定買車速度比過去快,都希望能快點拿到新車上路,也推升2月新車銷售量比預期好
。
2月銷售較去年同期成長,然而因為元月是過年前的銷售最旺期間,所以總體銷售較元月下
滑。據業界推估,雖受到疫情影響,消費者到店面看車的意願減少,2月最少減少三成,但
因為大家擔心會有缺車問題,再加上疫情開自家車出門安全的想法,訂車的速度恐怕會比預
期為佳,推估3月汽車市場銷售可達到3.3萬台。
3.心得/評論:
和泰車也變成防疫概念股了嗎? 那今天是在跌啥的?
買不到口罩 你有買車嗎?
再晚連車子都買不到了 XDDD
--
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股票
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